Inc. 5000 Names Tiny Tags, Celebrity-Loved Personalized Jewelry Brand, Among America's Fastest-Growing Private Companies for Third Time

PR Newswire
Wednesday, August 13, 2025 at 7:07pm UTC

Inc. 5000 Names Tiny Tags, Celebrity-Loved Personalized Jewelry Brand, Among America's Fastest-Growing Private Companies for Third Time

PR Newswire

Founder-built, female-founded company has over 50% revenue growth and multi-channel expansion 

NEW YORK, Aug. 13, 2025 /PRNewswire/ -- Tiny Tags, the celebrity-loved personalized jewelry brand, has earned a coveted spot on the Inc. 5000 list for the third time in four years, ranking #2579 among America's fastest-growing private companies. The female-founded, self-funded multi-million-dollar company achieved over 50% revenue growth from 2023 to 2024 while cementing its position as a leader in the personalized jewelry market for mothers, and maintaining complete independence from outside investors. 

"The jewelry industry celebrates engagements and weddings, but nothing truly marks becoming a mother. We're one of the only brands committed to celebrating the gift of a child, and telling her story through jewelry. Tiny Tags is the engagement ring of motherhood." 

Record Growth Across Multiple Channels

The milestone reflects Tiny Tags' strategic expansion across both direct-to-consumer and retail channels while never losing sight of its core mission to celebrate the gift of a child and the journey of motherhood. The brand has successfully diversified its revenue streams, with a bespoke collection now available in over 1,675 Target locations nationwide – bringing Tiny Tags' brand message of love and gratitude to mothers across America. Building on its Target success, Tiny Tags plans to introduce curated collections with additional retail partners as the company charts its growth trajectory for the next five years. 

Tiny Tags has evolved from a startup into a multi-million-dollar business beloved by celebrities and everyday mothers alike. Each piece of fine jewelry – crafted in 14k gold, sterling silver, or gold vermeil – undergoes meticulous laser engraving by more than 14 skilled artisans. Tiny Tags' bestselling mini dog tag necklace has become every mom's must-have, with their child's name engraved on the front, and birthday on the back. 

About Tiny Tags 

Founded in 2010 by Melissa Clayton, a CPA UMass Amherst graduate, with an MBA from Northeastern University. Based in Rhode Island, the company's precision laser engraving technology sets it apart. Clayton, a passionate entrepreneur and mother to three boys living outside Boston, has appeared on Shark Tank and the Today Show. Her husband Mike Clayton, a Duke University graduate, joined the company as CFO. Melissa is an active female founder through her involvement with the Female Founder Collective, The North, Women in Retail, and is a member of MJSA.  

Media Contact:
Ali Davenport
adavenport@michelemariepr.com

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SOURCE Tiny Tags